[ad_1] CHAPTER ONE INTRODUCTION 1.1 Background of the study Experts in the nation‘s media and marketing communication industries at a forum organized by the Advertising Agencies‘ Association of Nigeria, (AAAN), in 2010 in Lagos, raised alarm…
Read More[ad_1] ABSTRACT Advertising campaign through moving objects has long been in existence and become more very popular in this era of digital printing with digital stickers and digital devices such as car and bus mounted…
Read More[ad_1] ABSTRACT Radio is one of the means to get information across the length and breadth of the society because of its flexibility in presenting health matters, no wonder this research examines the influence of family planning radio…
Read More[ad_1] Abstract This research work focused on evaluation of the role of radio in preserving and maintaining Gbagir culture focus on Nasarawa Broadcasting Service. It is shown that the role of mass media especially in promoting…
Read More[ad_1] Abstract Corruption has deep root in Nigeria society from the family to the government quarters with effect been the unemployment, poor infrastructure, power epileptics, kidnapping, armed robbery, terrorism, oppression and numerous other. The study…
Read More[ad_1] Abstract The research examined the role of mass media in creating awareness on hiv/aids among youth. Findings have shown that mass media have the power to influence the feelings and attitude of people while it…
Read More[ad_1] THE ROLE OF MASS MEDIA IN ECONOMIC DEVELOPMENT IN NIGERIA Abstract The Mass Media play crucial roles in achieving developmental objectives at local, national and international level. The mass media has been recognized as…
Read More[ad_1] Abstract The research examined adult attitude towards mass media messages in Nasarawa state. The objective of the study is know some of the factors that influence adults attitude towards Mass media messages with the view…
Read More[ad_1] Abstract The study examined the impact of newspaper advertisement on an organisation using Unilever Plc, Apapa Lagos as a case study. Newspaper advertisement is unique because is a permanent medium of communication and readers…
Read More[ad_1] Abstract The internet penetration worldwide has reached over 3.4Billion with Nigeria ranked 7th worldwide, it is on this notion that the research examines the internet competency among students of tertiary institutions in Nigeria with a particular reference…
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