[ad_1] ABSTRACT The research examined audience perception on Lacasera soft drink advertisement using Obafemi Awolowo University Ile-Ife, Osun State as a case study. The research was also aimed at finding out if Obafemi Awolowo University…
Read More[ad_1] CHAPTER ONE 1.0 Introduction 1.1 Background to the Study Advertising as a concept, can be defined as a form of communication through the media about product, services, ideas, personalities or organizations, paid for by…
Read More[ad_1] Abstract The internet is one of the greatest recent advancement in the world of information technology and has become a useful instrument that has fostered the process of making the world a global village.…
Read More[ad_1] Abstract The assertion that says he who pays the pipers dictates the tune agreed more with this study because there are lots of government controls and influences on Nigerian journalists especially those working with…
Read More[ad_1] ABSTRACT The cost of not proof reading or proper gatekeeping ranges from the death of the print outfit to the life of journalists, editor, publisher, jail term or fine. The research therefore, examined the…
Read More[ad_1] CHAPTER ONE 1.0 INTRODUCT1ON In all phases of Mass Communication broadcasting, has become one of the strongest mediums; this is so because it influence everyone as individual in the society. It has been accepted…
Read More[ad_1] CHAPTER ONE 1.0 Introduction1.1 Background to the StudyMedia has a role to play in the struggle for gender transformation and bridging gap between social identities of woman an man. Communication studies, even of the…
Read More[ad_1] ABSTRACT Ever since the first appearance of cartoon in newspaper, it has remained one of the most integral parts of newspaper. It plays different role depending on the type of cartoon and caption used.…
Read More[ad_1] ABSTRACT The project work concentrated on the professional role of continuity announcer in ensuring success of broadcast station in this jet age with a case study of OSBC, Osogbo. The work of continuity announcer…
Read More[ad_1] CHAPTER ONE 1.0 Introduction 1.1 Background to the StudyThe important role media plays in fostering an environment of good governance and political awareness needs hardly be emphasized. As the watchdog and interpreter of public…
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