[ad_1] Chapter 1 Introduction 1:1 Introduction 1:2 Background of the Study 1:3 Statements of Problems 1:4 Objectives of the Study 1:5 Research Question 1:6 Study of the Hypothesis 1:7 Significance of the Study 1:8 Justification…
Read More[ad_1] ABSTRACT The project work is designed to give insight to the effect of branding on product marketing. This is to enable the reader to appreciate the contributions of branding to business and the successful…
Read More[ad_1] Service Delivery As An Instrument Of Accessing Competitive Advantage In Marketing ABSTRACT This project examined the role service delivery in accessing completive advantage in marketing – using specifically Airtel Nigeria Plc. Thus, the project…
Read More[ad_1] CHAPTER ONE INTRODUCTION 1.1 Background of the study Marketing has over the years advanced from various concepts and philosophies, which include the production concept, selling concepts, and product concepts. The marketing concept is viewed from…
Read More[ad_1] Effects Of Motivation On Salesforce Performance In Guinness Nigeria Plc And Mobile Telecommunication Network ABSTRACT This study was conducted to evaluate the effects of motivation on sales force performance in Guinness Nigeria Plc and…
Read More[ad_1] ABSTRACT The purpose of this study was to ascertain Pricing Effects on Consumption of Champion Lager Beer in Uyo Metropolis. The Ex-post Facto design was adopted for this study. Data for the study were…
Read More[ad_1] Effect Of Marketing Research On Product Development CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND OF STUDY Today’s world is characterized by major changes in market and economic conditions, coupled with rapid advances in technologies. In other…
Read More[ad_1] ABSTRACTThis work desires because of the need to know the importance of impact of Commercial Bank lending to small-scale industries both internal and external. The chapters one of this works lead us to the…
Read More[ad_1] The Use Of Public Relations Practice In Government Institution CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND TO THE STUDY Many authorities have contributed immensely to the success of defining public relations. According to Jerkins (1985),…
Read More[ad_1] Influence Of New Media On Information Acquisition Abstract In this era of Information and communication technology, social media especially blog, YouTube, facebook, Whatsapp, twitter, BBM and 2go and many others have revolutionalised and redefined…
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