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ASSESSMENT OF GROUP COMMUNICATION CAMPAIGN ON MIDWIFE SERVICE SCHEME AGAINST CHILD DELIVERY AT HOME – Complete project material

[ad_1] ABSTRACT Nigeria ranks among the nations with the highest mortality rates in the world going by the cur-rent maternal mortality ratio (MMR) of 630/100,000 live births. The utilisation of maternal health services is known…

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AN EVALUATION OF RADIO PROGRAMMES AS A TOOL FOR EMPOWERING NURSING MOTHERS IN THE FIGHT AGAINST INFANT MORTALITY – Complete project material

[ad_1] ABSTRACT This study is an attempt to shed light on the role of radio programmes as a tool for empowering nursing mothers in the fight against infant mortality in Kaduna state. The study adopted…

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AN ASSESSMENT OF AUDIENCE PERCEPTION OF COMMERCIAL BREAK – Complete project material

[ad_1] ABSTRACT Effective advertising requires an understanding of the target audience and their relationship with the brand. However, advertisements are worthless to advertisers unless the consumer toward whom the advertisement is directed pays attention to…

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A SURVEY RESEARCH ON THE VIEWERSHIP OF SILVERBIRD (STV) STATION BY THE POPULACE – Complete project material

[ad_1] ABSTRACT Silverbird television was established in 1980 by Ben Murray-Bruce (Chairman) and his major aim was to provide family entertainment and relaxation. The first major breakthrough by the firm in media and entertainment was…

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A STUDY OF TELEVISION PROGRAMME CONTENT AND AUDIENCE PREFERENCE – Complete project material

[ad_1] BSTRACT The Nigerian Television Authority also known as NTA was inaugurated in 1977 and is the government owned body in charge of television broadcasting in the country. NTA claims to run the biggest television…

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PERCEPTION OF STUDENTS TOWARDS SOCIAL MEDIA AS MARKETING TOOLS. – Complete project material

[ad_1] Abstract The main aim of this study was to investigate the perception of UNILAG students towards social media as marketing tools: An appraisal of Facebook. It was established that companies are promoting their products…

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INFLUENCE OF NEW MEDIA ON INFORMATION ACQUISITION AMONG UNDERGRADUATES. – Complete project material

[ad_1] Abstract In this era of Information and communication technology, social media especially blog, YouTube, facebook, Whatsapp, twitter, BBM and 2go and many others have revolutionalised and redefined monopoly of news and information by mass…

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COMPARATIVE STUDY OF SOCIAL MEDIA AND RADIO STATIONS PREFERENCE FOR ASSESSING NEWS AMONG YOUTHS – Complete project material

[ad_1] CHAPETR ONE INTRODUCTION  1.1        Background of the study 1.2        Statement of problem 1.3        Objective of the study 1.4        Research Hypotheses 1.5        Significance of the study 1.6        Scope and limitation of the study 1.7       Definition of terms 1.8       Organization of the…

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RISING TREND IN THE USE OF SOCIAL MEDIA NETWORKS BY STUDENTS IN SEEKING INFORMATION – Complete project material

[ad_1] Abstract In this era of Information and communication technology, social media especially facebook, whatsApp, twitter, BBM and 2go and many others have revolutionalised and redefined monopoly of news and information by mass media (radio,…

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IMPACT OF ONLINE NEWS ON THE READERSHIP OF HARDCOPY NEWSPAPERS – Complete project material

[ad_1] Abstract The research examines the impact of online news on the readership of hardcopy newspapers among University of Lagos students. Reading from online news websites, blogs, social media are on the increase among students as technology…

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